For the second year in a row, influential figures from sports teams, leagues, business, government, and grassroots sport projects will come together for a day of meaningful, action-focused, and practical sessions to address how teams can further impact their communities

Beyond Sport United 2012 – November 13, 2012,
Yankee Stadium, New York

8-9 am Networking Breakfast and Registration

9 am Opening and welcome - Kevin Carroll – Host, Beyond Sport United

The morning in focus: Social Benefits

9:30-10:15 am Opening Plenary – Improving from within and promoting awareness across the wider world: from bullying to racism to gender exclusion

  • Facilitator: Richard Lapchick – activist, author, diversity specialist
  • John Amaechi – Former NBA player and activist
  • Eliza Byard – Executive Director, GLSEN
  • SA Judith Heumann – Special Advisor to the State Dpt on Disability (TBC)
  • Piara Powar – Founder of FARE (Football Against Racism in Europe)


10:15-11 am Breakout panels – The What Unpacking the key issues where sports teams, leagues and their partners can have the biggest impact (attendees choose one)

Urban crime and violence

  • - Trish Crews (Australia National Rugby League)
  • - Sara Potler (Dance 4 Peace)
  • - Ken Cowen (School of Hard Knocks)

Post-disaster situations and trauma

  • - Rita Benson Leblanc (New Orleans Saints)
  • - Grant Cornwell (Tottenham Hotspur)
  • - Kona Shen (GOALS Haiti)

Health awareness and education

  • - Jordan Parks (LIVESTRONG)
  • - Brian Smith (NY Yankees)
  • - Ethan Zohn (Grassroot Soccer)

Sustainability & environment

  • - Rich Sotelo (San Jose Sharks)
  • - Mike Lynch (NASCAR)
  • - Todd Reeve (Bonneville Environment Foundation)
  • - Allen Hershkowitz (NRDC)

Economic empowerment & inclusion

  • - Jason Mifsud (Australian Football League)
  • - Mel Young (Homeless World Cup)
  • - Payal Dalal (Standard Chartered Bank)
  • - Wayne Morris (Premiership Rugby UK)

Gender equality

  • - Maria Bobenrieth (Women Win)
  • - Laurel Richie (WNBA)
  • - Ebony Rainford-Brent (England Cricket)
  • - Tim Wheaton (Coaches Across Continents, Harvard University)


11:15 am-noon Workshops – The How Taking what was learned in the breakout panels and learning how to put it to practice

12:10-12:40 pm: The Lunchtime Panel – A fresh perspective: Young people share their experiences and expertise


1:45-2:30 pm The Commissioners' Roundtable A look at their brand’s place in global issues

  • Gary Bettman – Commissioner, NHL
  • Brian France – CEO and Chairman, NASCAR
  • Don Garber – Commissioner, MLS
  • David Stern – Commissioner, NBA

The afternoon in focus: Business Benefits

2:30-2:40 pm Putting it into perspectiveDave Checketts – CEO, Legends

2:45-3:30 pm The Shared Value Panel – The What Views from around the world on creating mutually beneficial partnerships that yield a positive social impact


3:45-4:30 pm Workshops – The How

Discussing the opportunities and providing solutions that can maximise assets and resources to make a social impact while also attaining a benefit to business objectives

4:45-5:30 pm The Players Panel – Calls to action from leaders who have been major players on and off the field

  • Mark Teixeira –World Series Champion and Founder, Mark Teixeira Charitable Foundation
  • Derrick Brooks – Former NFL Super Bowl Champion and founder, Derrick Brooks Charities
  • Rusty Wallace – NASCAR Hall-of-Famer and Chairman, NASCAR Foundation
  • Aimee Mullins –Paralympian, actress, fashion model, activist

5:30 pm Close

Evening Reception and the Humanitarian in Sport Award Presentation

Note: All timings and speakers subject to change

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