Beyond Sport United: Sports Teams for Social Change September 27, Yankee Stadium
Beyond Sport United was created out of the undeniable truth that sports teams have an unrivalled ability to impact on the ever-widening populations of the cities that house them.
This unique one-day event, took place at Yankee Stadium on September 27, has been designed to showcase how these heroic brands and their historic resonance have the profound ability to become hubs of positive influence and resource.
From a sports team’s brand reputation and player prestige to the stadia and field of play on which they operate, their assets make them the most revered and recognized focal point of the communities they serve. These assets offer the potential to create significant positive social change.
Many teams from around the world are already using their status to this effect in a variety of innovative ways, but rarely do they meet with their peers to share knowledge and insight which could significantly enhance the reach and impact of their initiatives.
With the help of its Founding Supporters – MLB, NBA, NFL, NHL, and WNBA – Beyond Sport United, for the first time ever, will bring together the largest gathering of sports teams from around the world to address how they can do more to trigger positive social change in their communities.
CLICK HERE TO DOWNLOAD A PDF OF THE BEYOND SPORT UNITED PROGRAM
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