Lord Sebastian Coe - The Ambassadors
Chairman, London 2012
Sebastian Coe was English Schools Champion in 1972 and made his Great Britain International debut in 1976.
He competed in the European Championships in 1978 in Prague where he won Bronze in the 800m. In 1982 in Athens he won Silver in the 800m and in 1986 in Stuttgart he won Gold in the 800m. In 1979 he was the European Indoor 800m Champion and he finished 1st in the European Cup in 1979 and 1981.
Seb competed in the Athletics World Cup in 1981 and 1989 and finished 1st and 2nd respectively. At the Olympic Games in Moscow in 1980 he won Gold in the 1500m and Silver in the 800m a feat which he repeated in Los Angeles in 1984.
In all Sebastian Coe set 12 world records during his athletic career. He retired from competitive athletics in 1990 and then became a Conservative MP and Private Secretary to William Hague. He retains close links with his sport through a variety of national and international bodies, including his recent election to Vice-President of the International Amateur Athletics Federation (IAAF) as well as being Chairman of the FIFA Ethics Committee. Having built a close relationship with the IOC, he led the London 2012 Olympic and Paralympic bid to victory in July 2005. He is now Chairman of London Organising Committee for the Olympic Games. He also acts as global advisor to Nike, and operates a string of Seb Coe Health Clubs. He received a KBE in the 2006 New Year’s Honours List.